Jamba, Hello Sunshine!

Jamba’s shift to "Hello Sunshine" is all about celebrating life and spreading positivity. Our new name reflects our mission to boost those around us—not through hustle culture or extreme health trends, but with balanced, joyful energy.

"Hello Sunshine" captures the warmth and brightness we bring to every interaction, whether it’s in-store, online, or on the go. Paired with vibrant visuals and our tagline, Jamba. Hello Sunshine., this repositioning reaffirms our commitment to making every day a little brighter.

Role: Developing the visual identity, crafting brand guidelines, production, design